Available for new projects
We grow brands on Amazon, Walmart, eBay & Shopify.
I run these accounts myself — the PPC, the listings, the account-health grind. Not a faceless agency. One account I took over went from a 59% ACOS to 27% in a month. That's the kind of thing I do.
Platforms we work on: Amazon, Walmart, eBay, Shopify, Meta, Google, TikTok
Certified Amazon PPC Specialist
I went and got properly certified in Amazon PPC — the Proven & PROFITABLE Amazon PPC Advertising Course (2025), Sept 15, 2025. But a certificate on its own proves nothing. Here's what it actually looks like in real accounts ↓
Proof of work
Real accounts. Real numbers. Not stock-photo promises.
Anyone can say they're good. So here's the actual work — screenshots from the accounts I've run, with the numbers left in. Click any of them to read every line yourself.
Inherited this one at a 59% ACOS — it was bleeding money. First full month after I took it over: 27%, and sales almost doubled. Same budget, roughly. Just spent smarter.
No campaigns existed when I started. I built the whole PPC structure from zero. It's now doing $23K in sales at a 5.54 ROAS — a $0.19 cost-per-click, which for this niche is genuinely hard to hit.
This is the scale end of things — £178K in sales on a 2.74 ROAS, and 76% of those orders were new-to-brand. Growing an account this size without letting efficiency slide is a different kind of hard.
The actual reports — every figure above is in here. I blur nothing that matters; the numbers are the point.
Listings built
462 listings and counting
Across Amazon accounts like KIMEX London and Living Comfort Bedz — 462 on one account alone, plus others. Variations, parentages, A+ modules, the whole thing. This is the unglamorous work that actually moves rank.
How I build a listing
Keywords → title → bullets → A+
A listing that ranks isn't written, it's engineered. I start with the keyword research, work the high-intent terms into the title and bullets, then build out the A+ content in HTML. This one's a real HS Values kitchen product — you can follow the whole chain in the screenshot.
Before a single dollar goes in
I do the research first
Guessing is expensive. I validate demand and competition with real tools before touching a budget — Helium 10 for keywords and X-ray, Jungle Scout for opportunity, Viral Launch for trends.
Brands I've worked with
A few of the brands whose accounts I've actually run
What we do
Services that actually move the needle
Every service is backed by real-world experience managing live accounts — no theory, just strategies used daily to grow businesses on the world's biggest platforms.
Amazon — Management & PPC
Your Seller Central run end-to-end: listings that rank, ads that stop wasting spend.
- Sponsored Products, Brands & Display campaigns — ACOS reduction, bid & negative-keyword strategy
- Listing creation & SEO, A+ Content, Brand Registry
- FBA & FBM inventory and account-health management
- Weekly ROAS/ACOS reports & growth strategy
Walmart Marketplace
A second revenue channel most sellers ignore — set up, optimized, and advertised.
- Listing setup & optimization for Walmart search
- Walmart Connect sponsored ads
- Catalog, order & returns management
- Performance reporting alongside your other channels
eBay
Listings that surface in eBay search and ads that pay for themselves.
- Listing SEO & store setup
- Promoted Listings campaigns
- Order & returns management
- Promotions & markdown strategy
Shopify / WooCommerce
A store that loads fast, ranks on Google, and converts visitors into buyers.
- Store builds & theme customization (HTML/CSS/Liquid)
- Technical SEO: meta tags, URLs, alt text, sitemap, Search Console
- Product & collection architecture, app integration
- Conversion-rate optimization
Paid Ads — Google, Meta & TikTok
Full-funnel campaigns built to convert, not just get clicks.
- Google Search, Shopping & Display with conversion tracking
- Meta Business Manager, Pixel, custom & lookalike audiences, retargeting
- TikTok Business Center, In-Feed & Spark Ads, catalogue integration
- Budget scaling & ROAS-target bidding
Creative & Design
Ads and listings only perform as well as their creatives — get them made in-house.
- Product imagery editing & retouching
- A+ / infographic design for listings
- Video editing for ads & reels
- Brand assets & ad creatives
Keyword Research & Competitor Analysis
Find the gaps competitors miss and rank for the terms buyers actually type.
- High-volume, low-competition keyword discovery
- Competitor listing & ad analysis
- Market & niche opportunity reports
- A written SEO strategy for your store
Capability matrix
The toolkit, platform by platform
Advertising & PPC
E-Commerce & Technical
Creative & Design
Growth, visualized
One brand. Every channel. Up and to the right.
Representative trajectory — the pattern every engagement is built to produce. Real numbers below.
Proven results
Numbers that prove the work
The performance standard held across managed accounts — and the case studies behind it.
Average performance improvements
Home & kitchen brand: from ad waste to +45% sales
The problem
Strong products, weak numbers. ACOS stuck at 38%, month-over-month sales flat, and listings that ranked for almost nothing beyond the brand name — the ads were buying traffic the listings couldn't convert.
What IFCOMEX did
- Rebuilt the PPC account: tiered bid structure, exact-match winners isolated, aggressive negative-keyword pruning
- Rewrote listing SEO and shipped A+ Content for the hero SKUs
- Bid adjustments every 48 hours, with a written ROAS/ACOS report every week
Full breakdown & screenshots shared during your audit call.
UK fashion store: conversion rate more than doubled
The problem
Paid traffic was arriving but not buying — a 1.5% conversion rate, a slow theme, and product pages that gave visitors no reason to trust a store they'd never heard of.
What IFCOMEX did
- CRO overhaul: rebuilt product pages, added trust signals, stripped friction out of checkout
- Technical SEO cleanup — meta structure, image alts, sitemap, Search Console
- Launched Google Shopping campaigns with conversion tracking wired up properly
Full breakdown & screenshots shared during your audit call.
The listing upgrade, side by side
Drag the handle — this is the difference between a listing that buys traffic and one that converts it.
Same product, two very different listings — a dark phone photo and three thin bullets on the left, a proper hero image, full spec table, 4.7 stars and A+ content on the right. That gap is the work.
How we work
A process with no surprises
Named deliverables and timelines at every step — you always know what you're getting and when.
- 01
Discovery Call
We talk about your business, goals, current problems, and what success looks like.
You receive: a written summary of goals & scope — within 24h of the call.
- 02
Audit & Research
I audit your accounts, competitors, and keywords. I find exactly where the money is being lost.
You receive: an audit document with findings & quick wins — within 3–5 days.
- 03
Strategy Plan
A clear action plan with priorities, timelines, and expected outcomes. No surprises.
You receive: the plan in writing, approved by you before any work starts.
- 04
Execution
Campaigns, listings, SEO, tracking — implemented fast and accurately.
You receive: progress updates as each item ships.
- 05
Report & Optimize
Ongoing optimization based on real data. We grow together, every week.
You receive: a weekly performance report + monthly strategy review.
Start a project
Tell us what you need
Three quick steps — you'll get a reply within 24 hours with a clear next move.
Client reviews
What clients say
“Farhan cut our Amazon ACOS from 38% down to under 22% within 2 months. He knows what he's doing with PPC — very data-driven and transparent with weekly reports.”
“Set up our entire Google Ads account from scratch. Within 6 weeks we had a 4.1x ROAS on Shopping campaigns. He also fixed our Shopify SEO — organic traffic went up 60%.”
“He handles our eBay and Walmart stores simultaneously — listings, promoted ads, promotions, everything. Very organized, fast turnaround, and always available for updates.”
Feedback from managed accounts — client identities kept private, references available on request.
About the founder
The person behind IFCOMEX
I'm Muhammad Farhan Azam — the person behind IFCOMEX, an e-commerce account manager and digital advertising specialist based in Jhelum, Punjab, Pakistan. I've spent the last 2+ years in the trenches of e-commerce — not as a consultant, but as a hands-on operator managing real seller accounts every single day.
I started as a Virtual Assistant at Ecom Managers, where I built advertising systems from scratch across Google, Meta, and TikTok. I then moved up to Account Manager & Operations Manager at Seller Sky, taking full ownership of Amazon, eBay, and Walmart accounts — PPC, listings, operations, and growth strategy simultaneously.
My background's in Computer Science (BSCS), which helps more than you'd expect. I can read the analytics properly, wire up the tracking pixels, and edit the Liquid on a Shopify theme myself instead of waiting a week on a developer. I also do the creative — video, images, graphics — so you're not trying to stitch five freelancers together to launch one campaign.
Muhammad Farhan Azam
Founder — E-Commerce & Ads Specialist
- Location
- Jhelum, Punjab, Pakistan
- Education
- BSCS — Computer Science
- Current role
- Account Manager @ Seller Sky
- Availability
- Open to new projects
- Languages
- English · Urdu
- Work type
- Remote · Worldwide
FAQ
Questions skeptical buyers ask
IFCOMEX works fully remotely with clients worldwide. Communication happens over email, WhatsApp or video call in English or Urdu, with availability overlapping US, UK and EU business hours. Every engagement includes weekly written reports, so you always know what was done and why — regardless of time zone.
Ready to grow your store?
Tell us what you need — you'll get a reply within 24 hours, and a clear plan before you spend a single dollar.